Tuesday, July 14, 2009

Which Shopper Are You?

 

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If your like thousands of Americans chances are you have made changes in your spending habits over the past year. Today’s consumers are looking for ways to cut back and constantly in search of the better deal. As a result, thrift stores have seen an increase in sales as customers search for bargains. Supermarkets are quickly becoming the new “take out” as consumers turn to preparing meals and entertaining at home.

Consumers are also turning to store brand products as a cheaper alternative and finding that not only are they saving money but are impressed with the quality of the products. Many experts believe that this trend will continue long after the economic crisis has passed. Numbers regarding consumer spending has reached historical proportion and a recent study released by IRI shows that three new kinds of shoppers have emerged: optimists, maintainists, pessimists.

Optimists: who believe “things will get better over the next 12 months” these individuals continue to spend money wisely, making cut backs as needed and making sacrifices only as a last resort.

 Maintainists: those who agree with the statement,“the economy won’t get worse, but it won’t get better either” these individuals are also spending money wisely but are somewhat more aggressive in the area of cut backs.

Pessimists: These individuals who have the mind set that if times are hard now, next year will be even worse. They make cut back wherever possible and are always searching for deals.

Which one are you?

Let us know which kind of shopper you are and feel free to share any changes you have made that might be beneficial to others in the Monkey Community!

Tuesday, June 30, 2009

Enter Your Recipe to Win Cash,Free Products and Monkey Fame

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With summer in full swing, things are really beginning to heat up in the Monkey test kitchen as we gear toward the launch of our Summer Side Dish recipe contest. The contest begins July 15th which gives you plenty of time to read over all the rules and dig out that amazing original recipe that your friends and relatives rave about at every summer get together.

RECIPE:

The Monkey wants your most succulent summer side dish recipe! It's the season for fresh produce and we want to see how you take the fruits and veggies from average to alluring. Send us your original show stopping side dish recipes and win $150 in cash, $25 in free Red Monkey products, and a Red Monkey tee-shirt. Photos of the finished product are encouraged. Go to www.redmonkeyfoods.com to enter and see full contest rules!!

VIDEO:

Show us your side dishes! The Monkey wants to see your take on your favorite side dish. Go to www.redmonkeyfoods.com and send us your videos that show your side dish savvy. They can be funny, educational, professional, but they must be original. The winner will receive $250 in cash, $50 in free Red Monkey spices, and a Red Monkey tee-shirt. Please keep the videos under 2:30. To enter and see a full list of our rules, please go to www.redmonkeyfoods.com.

We can’t wait to see what you’ve cooked up!!!

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